by Cheri Chesley
I had my so-called book launch party last night, which was less of a launch, less of a party, and barely a signing.
First, though, thanks to Canda and Kari for coming out. I know the holiday season is busy, and I'm really glad they could make it.
But I'm not bitter about last night. And I don't want you to think I'm complaining. Like I told the store manager, nights like that are practice. And she was absolutely great, inviting me back another time when traffic would be better.
That's just awesome, I think.
December launches are hard, unless you have such a following **cough Richard Paul Evans cough** that people will MAKE time to come see you. My friends, though they love me and are happy for me, have lives. I'm really okay with that. My goal was to get the book out there. I know, since I'm not an established author, that the first book isn't so much about the sales. When you're working with a smaller market, you have to do things a little differently. For instance, I'm giving away a lot of books. I need to generate buzz, and the best way to do that is to get people reading my book. I didn't even want to fuss with a blog tour in December, so we're doing that in January.
I also knew that I wanted my next book to not launch in December. November would be great. October even better. But, since I'm still sitting with the draft and haven't submitted it yet, we're probably looking at January 2012. If all goes well.